Emerging actor Samir Kochhar made an impact last year and took over from a bumbling, fumbling Ajay Jadeja as the principal host of the IPL-2. He defends, “The purists are grumbling about the format so the coverage is liable to come under the scanner. We must realise this format of cricket is all about entertainment and mixes the two religions that India swears by: cricket and Bollywood. We do analyse the game and talk about technicalities like dew factor and the impact of strategic breaks on the batting side but in the heat of the moment, at times, flaws do creep in. Sometimes you end up saying what is not intended like Gaurav might have meant in Twenty-20 Gony is proving to be at par with Flintoff.”
Sneha Rajani, MAX’s business head, believes a six will remain a six even if it is called a DLF Maximum. “We haven’t done anything that changes the nature or the beauty of the game. We didn’t ask for strategic breaks. It is the BCCI’s creation. Our aim is to broaden the base further and will do whatever it takes. We do mix Hindi and English when we talk colloquially. And the ratings prove we are on the right path.” As for the analyses, Sneha argues the context should be kept in mind before making the charge. “I believe the experts did mention that the game had reached to a level where Zaheer could not have made a difference.”
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